App-based branding via Branding themes in Microsoft Entra tenants

In Microsoft Entra tenants, customers can create a single, tenant-wide, customized branding experience that applies to all apps. We are introducing a concept of Branding "themes" to allow customers to create different branding experiences for specific applications.

Affected: Microsoft Entra ID, User Experience and Management

Related changes

• Domainless SAML IdP federation for workforce tenants · Tenants
• External users can be directly assigned to Access Packages · Microsoft Entra ID
• Microsoft Entra Kerberos key rotation improved reliability for incoming trust referral flows · Microsoft Entra ID
• BYOD support for Windows client using Entra registration · Microsoft Entra ID
• Jailbreak/Root Detection in Authenticator App · Microsoft Entra ID
• Extended Conditional Access protections for Agent's user accounts · Microsoft Entra ID

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