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Microsoft Viva: Group-less campaigns in Viva Amplify

Why it matters: Breaking change — admin action may be required

What to do: We are streamlining the campaign management experience in Viva Amplify and campaigns will no longer be tied to M365 groups.

We are streamlining the campaign management experience in Viva Amplify and campaigns will no longer be tied to M365 groups. As such, M365 Group admins will no longer be a required role to configure Viva Amplify and only SharePoint admin role will be required. Also, when you create a campaign, there will no longer be a campaign channel tied to the Viva Amplify campaign, simplifying the campaign creation experience.

Target June CY2025Cloud WorldwidePlatform WebSource updated 2025-09-04

Affected: Microsoft Viva

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